Referensi

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Alicia Kennedy, Emily Banis Stoehrer and Jay Calderin, 2013. Fashion Design, Referenced: A Visual Guide to the History, Language, and Practice of Fashion, Rockport Publisher.

Dave Kurtz and Susan Berston (Eds), 2015. Contemporary Business, Wiley.

Gaynor Lea-Greenwood, 2013. Fashion Markering Communication, Wiley.

Ian Dodson, 2016. The Art of Digital Marketing: The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns, Wiley.

Lisa J. Springsteel, 2013. Becoming A Fashion Designer: A Guide to Careers in Design, Wiley.

Mark Tungate, 2005. Fashion Brands: Branding Style from Armani to Zara, Kogan Page.

Mary Gehlhar, 2008.The Fashion Designer Survival Guide: Start and Run Your Own Fashion Business, Kaplan.

Mike Easey, 2009. Fashion Marketing, Third Edition, Wiley.

Philip Kotler, Hermawan Kartajaya, Iwan Setiawan, 2016. Marketing 4.0: Moving from Traditional to Digital, Wiley.

Rita Clifton, 2009. Brands and Branding, Profile Books.

Steven Heller and Lita Talarico, 2016. Becoming a Design Entrepreneur: How to Launch Your Design-Driven Ventures from Apps to Zines, Allworth Press.

Beginners Guide to Marketing Your Products Online.
Business Model Blueprint.
Business Model Canvas 101.
Digital Marketing 1 – Instagram Course for Entrepreneurs.
Getting Digital Marketing Right.
Innovate Your Business Model In Just 1 Hour
Social Media Marketing Strategies for Entrepreneurship.

Imran Amed, The Business of Fashion: Basics 1-10 (Businesoffashion.com).
Sadikin Gani, Belajar Bisnis Fashion dari Inggris (Satusatu.id).
Sadikin Gani, Menakar “Fashion” Indonesia Menuju 2025 (Kompas Cetak, 14 Januari 2017).

 

Businessoffashion.com
Entrepreneur.com
Fashionunited.com
Fashioncapital.co.uk
Mckinsey.com
Startupfashion.com